Print (and radio) continue the long fade

By Steve V

According to a Pew Research Centre study, print and radio continue to fade as a news source for people while online sources grow and television maintains its dominance. The study identifies a group it calls “Integrators” as a growing segment of media consumers who:

“…get the news from both traditional sources and the internet, are a more engaged, sophisticated and demographically sought-after audience segment than those who mostly rely on traditional news sources.

See the study here.