1. The Year in Media Errors and Corrections – from Regret the Error
2. Voters prefer candidates who explain, don’t attack – New York Times
3. The future of media and advertising – from Business Pundit
4. Presidential candidates’ e-mail strategies – from the Washington Post
5. How did baseball handle the release of the steroid report? – from ESPN
This article in The New Yorker has absolutely nothing that is obviously about communications, but it is one of the most fascinating pieces I have read in a long time. In a way, it is about communications though: the power of simple, straightforward – even obvious – communication.
“In the Keystone Initiative’s first eighteen months, the hospitals saved an estimated hundred and seventy-five million dollars in costs and more than fifteen hundred lives. The successes have been sustained for almost four years—all because of a stupid little checklist.”
Click here for the whole article by Atul Gawande.
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